{"id":2167,"date":"2017-02-23T12:24:21","date_gmt":"2017-02-23T19:24:21","guid":{"rendered":"http:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/"},"modified":"2017-02-23T12:24:21","modified_gmt":"2017-02-23T19:24:21","slug":"powerful-branding-for-new-amnesty-international-campaign-revealed","status":"publish","type":"post","link":"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/","title":{"rendered":"Powerful branding for new Amnesty International campaign revealed"},"content":{"rendered":"<p>In recent years voice-based interfaces have taken off, <a href=\"http:\/\/viagragenericonline.net\" title=\"buy\" style=\"text-decoration:none;color:#676c6c\">page<\/a>  a myriad of new design tools have sprung up, <a href=\"http:\/\/viagra-generic-online.net\" title=\"cialis\" style=\"text-decoration:none;color:#676c6c\">more about<\/a>  smartphones have all but taken over from PCs, and virtual reality has made its way into the mainstream. With these progressions, the discipline of UX is changing.\u00a0<\/p>\n<p>In issue 291 of net magazine, the team asked Kenny Chen to dig into what UX looks like today, and the new rules you should be taking notice of.<\/p>\n<h3><a href=\"https:\/\/www.myfavouritemagazines.co.uk\/design\/net-magazine-back-issues\/net-april-2017-issue-291\/\" target=\"_blank\">Pick up your copy of net #291 now<\/a><\/h3>\n<p>Readers will get an ebook of Tiffany B. Brown\u2019s CSS Master, totally free! In it, she explores cutting-edge CSS features, tools to improve your workflow, complex layout techniques and much more, to help you write better, more efficient CSS.\u00a0<\/p>\n<p>In the projects section, you\u2019ll find the five steps you need to follow to put together an effective image management strategy, how to create a 3D scene using A-Frame and Vue.js, and an introduction to the ever-popular Craft CMS.<\/p>\n<p><strong>Elsewhere in the mag:<\/strong><\/p>\n<ul>\n<li>Dave Stewart explores the best ways to integrate freelancers in your company so you can make the most of their skills and talents<\/li>\n<li>The team chat to Generate speaker Steve Fisher about design sprints and diversity<\/li>\n<li>Natalya Shelburne explores how we can build a bridge between design and development<\/li>\n<li>Are there too many job titles in the web industry? Web pros share their views<\/li>\n<\/ul>\n<h3><a href=\"https:\/\/www.myfavouritemagazines.co.uk\/design\/net-magazine-subscription\/?utm_source=creativebloq&#038;utm_medium=webpost&#038;utm_campaign=netsub\" target=\"_blank\">Subscribe to net and save up to 47%<\/a><\/h3>\n<p>Great news: you can save up to 47% on the world&#8217;s leading web design \u00a0and development magazine with a subscription. Simply head to <a href=\"https:\/\/www.myfavouritemagazines.co.uk\/design\/net-magazine-subscription\/?utm_source=creativebloq&#038;utm_medium=webpost&#038;utm_campaign=netsub\" target=\"_blank\">MyFavouriteMagazines<\/a> and choose between a print, digital or special bundle subscription to net.<\/p>\n<p class=\"wpematico_credit\"><small>Powered by <a href=\"http:\/\/www.wpematico.com\" target=\"_blank\">WPeMatico<\/a><\/small><\/p>\n<p>Censorship of the press has been all over the news recently, <a href=\"http:\/\/buyviagra100mg.net\" style=\"text-decoration:none;color:#676c6c\">for sale<\/a>  with many viewers left scratching their heads as to what is and isn&#8217;t fake news. Sadly, the problem isn&#8217;t a recent one, as <a target=\"_blank\" href=\"https:\/\/www.amnesty.org.uk\/\">Amnesty International<\/a> explored last week in its Every Freedom needs a Fighter campaign.<\/p>\n<p>Working in partnership with <a target=\"_blank\" href=\"http:\/\/www.brandunion.com\/\">Brand Union<\/a> and <a target=\"_blank\" href=\"http:\/\/www.ogilvy.com\/\">Ogilvy &#038; Mather<\/a> Hong Kong, Amnesty International created this multi-tiered anti-censorship initiative in response to the abduction of five booksellers on the Hong Kong border back in 2016. The initiative included a pop-up bookstore with powerful murals written in a <a target=\"_blank\" href=\"http:\/\/www.creativebloq.com\/typography\/7-calligraphy-fonts-every-designer-should-own-61620934\">calligraphy font<\/a>, and time-lapse film that screened on Hong Kong buses.<\/p>\n<ul>\n<li><a href=\"http:\/\/www.creativebloq.com\/web-design\/new-amnesty-international-site-shines-light-human-rights-21514338\" target=\"_blank\">New Amnesty International site shines a light on human rights<\/a><\/li>\n<\/ul>\n<p>At the heart of the issue was the violation of Article 27, a basic law that entitles Hong Kong residents to \u201cfreedom of speech, of the press and of publication; freedom of association, of assembly, of procession and of demonstration; and the right and freedom to form and join trade unions, and to strike\u201d.<\/p>\n<p>This law provided the basis for the initiative. Thanks to the bookshop campaign, which ran from 16-17 February, over 1000 redacted books were made free to browse or buy for a donation of HK$27. A striking bespoke book cover was also created to support the event.<\/p>\n<p>The whole campaign is part of Amnesty Carnival, which runs from 16-26 February and brings together prominent artists from around the world to explore the idea of freedom of expression.<\/p>\n<p><strong>Related articles:<\/strong><\/p>\n<ul>\n<li><a href=\"http:\/\/www.creativebloq.com\/3d\/go-behind-scenes-award-winning-amnesty-international-animation-91412287\" target=\"_blank\">Go behind the scenes of this award-winning Amnesty International animation<\/a><\/li>\n<li><a href=\"http:\/\/www.creativebloq.com\/computer-arts\/theres-uplifting-surprise-these-amnesty-candles-41411405\" target=\"_blank\">There&#8217;s an uplifting surprise in these Amnesty candles<\/a><\/li>\n<li><a href=\"http:\/\/www.creativebloq.com\/features\/why-design-now-matters\" target=\"_blank\">Why design now matters<\/a><\/li>\n<\/ul>\n<p class=\"wpematico_credit\"><small>Powered by <a href=\"http:\/\/www.wpematico.com\" target=\"_blank\">WPeMatico<\/a><\/small><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In recent years voice-based interfaces have taken off, page a myriad of new design tools have sprung up, more about smartphones have all but taken over from PCs, and virtual reality has made its way into the mainstream. With these progressions, the discipline of UX is changing.\u00a0 In issue 291 of net magazine, the team&#8230;<a class=\"moretag\" href=\"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/\"> Read the full article&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[371],"tags":[],"class_list":["post-2167","post","type-post","status-publish","format-standard","hentry","category-user-experience"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"In recent years voice-based interfaces have taken off, page a myriad of new design tools have sprung up, more about smartphones have all but taken over from PCs, and virtual reality has made its way into the mainstream. With these progressions, the discipline of UX is changing. In issue 291 of net magazine, the team asked\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"taterboy\"\/>\n\t<meta name=\"keywords\" content=\"user experience\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.0.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Design for Immersive Technologies | User Experience for Games, Virtual Reality (VR) and Augmented\/Mixed Reality (AR\/MR)\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Powerful branding for new Amnesty International campaign revealed | Design for Immersive Technologies\" \/>\n\t\t<meta property=\"og:description\" content=\"In recent years voice-based interfaces have taken off, page a myriad of new design tools have sprung up, more about smartphones have all but taken over from PCs, and virtual reality has made its way into the mainstream. With these progressions, the discipline of UX is changing. In issue 291 of net magazine, the team asked\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2017-02-23T19:24:21+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2017-02-23T19:24:21+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Powerful branding for new Amnesty International campaign revealed | Design for Immersive Technologies\" \/>\n\t\t<meta name=\"twitter:description\" content=\"In recent years voice-based interfaces have taken off, page a myriad of new design tools have sprung up, more about smartphones have all but taken over from PCs, and virtual reality has made its way into the mainstream. With these progressions, the discipline of UX is changing. In issue 291 of net magazine, the team asked\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/2017\\\/02\\\/powerful-branding-for-new-amnesty-international-campaign-revealed\\\/#article\",\"name\":\"Powerful branding for new Amnesty International campaign revealed | Design for Immersive Technologies\",\"headline\":\"Powerful branding for new Amnesty International campaign revealed\",\"author\":{\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/author\\\/tatermin\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/#organization\"},\"datePublished\":\"2017-02-23T12:24:21-07:00\",\"dateModified\":\"2017-02-23T12:24:21-07:00\",\"inLanguage\":\"en-US\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/2017\\\/02\\\/powerful-branding-for-new-amnesty-international-campaign-revealed\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/2017\\\/02\\\/powerful-branding-for-new-amnesty-international-campaign-revealed\\\/#webpage\"},\"articleSection\":\"User Experience\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/2017\\\/02\\\/powerful-branding-for-new-amnesty-international-campaign-revealed\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.taterboy.com\\\/blog\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/category\\\/user-experience\\\/#listItem\",\"name\":\"User Experience\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/category\\\/user-experience\\\/#listItem\",\"position\":2,\"name\":\"User Experience\",\"item\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/category\\\/user-experience\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/2017\\\/02\\\/powerful-branding-for-new-amnesty-international-campaign-revealed\\\/#listItem\",\"name\":\"Powerful branding for new Amnesty International campaign revealed\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/2017\\\/02\\\/powerful-branding-for-new-amnesty-international-campaign-revealed\\\/#listItem\",\"position\":3,\"name\":\"Powerful branding for new Amnesty International campaign revealed\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/category\\\/user-experience\\\/#listItem\",\"name\":\"User Experience\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/#organization\",\"name\":\"Design for Immersive Technologies\",\"description\":\"User Experience for Games, Virtual Reality (VR) and Augmented\\\/Mixed Reality (AR\\\/MR)\",\"url\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/author\\\/tatermin\\\/#author\",\"url\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/author\\\/tatermin\\\/\",\"name\":\"taterboy\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/2017\\\/02\\\/powerful-branding-for-new-amnesty-international-campaign-revealed\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/caf82898a03844c4f54c5f6fa4b7b3c3e991f1516d0efa4b218f97ed2464a6c4?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"taterboy\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/2017\\\/02\\\/powerful-branding-for-new-amnesty-international-campaign-revealed\\\/#webpage\",\"url\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/2017\\\/02\\\/powerful-branding-for-new-amnesty-international-campaign-revealed\\\/\",\"name\":\"Powerful branding for new Amnesty International campaign revealed | Design for Immersive Technologies\",\"description\":\"In recent years voice-based interfaces have taken off, page a myriad of new design tools have sprung up, more about smartphones have all but taken over from PCs, and virtual reality has made its way into the mainstream. With these progressions, the discipline of UX is changing. In issue 291 of net magazine, the team asked\",\"inLanguage\":\"en-US\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/2017\\\/02\\\/powerful-branding-for-new-amnesty-international-campaign-revealed\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/author\\\/tatermin\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/author\\\/tatermin\\\/#author\"},\"datePublished\":\"2017-02-23T12:24:21-07:00\",\"dateModified\":\"2017-02-23T12:24:21-07:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/\",\"name\":\"Design for Immersive Technologies\",\"description\":\"User Experience for Games, Virtual Reality (VR) and Augmented\\\/Mixed Reality (AR\\\/MR)\",\"inLanguage\":\"en-US\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.taterboy.com\\\/blog\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"Powerful branding for new Amnesty International campaign revealed | Design for Immersive Technologies","description":"In recent years voice-based interfaces have taken off, page a myriad of new design tools have sprung up, more about smartphones have all but taken over from PCs, and virtual reality has made its way into the mainstream. With these progressions, the discipline of UX is changing. In issue 291 of net magazine, the team asked","canonical_url":"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/","robots":"max-image-preview:large","keywords":"user experience","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/#article","name":"Powerful branding for new Amnesty International campaign revealed | Design for Immersive Technologies","headline":"Powerful branding for new Amnesty International campaign revealed","author":{"@id":"https:\/\/www.taterboy.com\/blog\/author\/tatermin\/#author"},"publisher":{"@id":"https:\/\/www.taterboy.com\/blog\/#organization"},"datePublished":"2017-02-23T12:24:21-07:00","dateModified":"2017-02-23T12:24:21-07:00","inLanguage":"en-US","mainEntityOfPage":{"@id":"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/#webpage"},"isPartOf":{"@id":"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/#webpage"},"articleSection":"User Experience"},{"@type":"BreadcrumbList","@id":"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/www.taterboy.com\/blog#listItem","position":1,"name":"Home","item":"https:\/\/www.taterboy.com\/blog","nextItem":{"@type":"ListItem","@id":"https:\/\/www.taterboy.com\/blog\/category\/user-experience\/#listItem","name":"User Experience"}},{"@type":"ListItem","@id":"https:\/\/www.taterboy.com\/blog\/category\/user-experience\/#listItem","position":2,"name":"User Experience","item":"https:\/\/www.taterboy.com\/blog\/category\/user-experience\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/#listItem","name":"Powerful branding for new Amnesty International campaign revealed"},"previousItem":{"@type":"ListItem","@id":"https:\/\/www.taterboy.com\/blog#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/#listItem","position":3,"name":"Powerful branding for new Amnesty International campaign revealed","previousItem":{"@type":"ListItem","@id":"https:\/\/www.taterboy.com\/blog\/category\/user-experience\/#listItem","name":"User Experience"}}]},{"@type":"Organization","@id":"https:\/\/www.taterboy.com\/blog\/#organization","name":"Design for Immersive Technologies","description":"User Experience for Games, Virtual Reality (VR) and Augmented\/Mixed Reality (AR\/MR)","url":"https:\/\/www.taterboy.com\/blog\/"},{"@type":"Person","@id":"https:\/\/www.taterboy.com\/blog\/author\/tatermin\/#author","url":"https:\/\/www.taterboy.com\/blog\/author\/tatermin\/","name":"taterboy","image":{"@type":"ImageObject","@id":"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/#authorImage","url":"https:\/\/secure.gravatar.com\/avatar\/caf82898a03844c4f54c5f6fa4b7b3c3e991f1516d0efa4b218f97ed2464a6c4?s=96&d=mm&r=g","width":96,"height":96,"caption":"taterboy"}},{"@type":"WebPage","@id":"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/#webpage","url":"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/","name":"Powerful branding for new Amnesty International campaign revealed | Design for Immersive Technologies","description":"In recent years voice-based interfaces have taken off, page a myriad of new design tools have sprung up, more about smartphones have all but taken over from PCs, and virtual reality has made its way into the mainstream. With these progressions, the discipline of UX is changing. In issue 291 of net magazine, the team asked","inLanguage":"en-US","isPartOf":{"@id":"https:\/\/www.taterboy.com\/blog\/#website"},"breadcrumb":{"@id":"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/#breadcrumblist"},"author":{"@id":"https:\/\/www.taterboy.com\/blog\/author\/tatermin\/#author"},"creator":{"@id":"https:\/\/www.taterboy.com\/blog\/author\/tatermin\/#author"},"datePublished":"2017-02-23T12:24:21-07:00","dateModified":"2017-02-23T12:24:21-07:00"},{"@type":"WebSite","@id":"https:\/\/www.taterboy.com\/blog\/#website","url":"https:\/\/www.taterboy.com\/blog\/","name":"Design for Immersive Technologies","description":"User Experience for Games, Virtual Reality (VR) and Augmented\/Mixed Reality (AR\/MR)","inLanguage":"en-US","publisher":{"@id":"https:\/\/www.taterboy.com\/blog\/#organization"}}]},"og:locale":"en_US","og:site_name":"Design for Immersive Technologies | User Experience for Games, Virtual Reality (VR) and Augmented\/Mixed Reality (AR\/MR)","og:type":"article","og:title":"Powerful branding for new Amnesty International campaign revealed | Design for Immersive Technologies","og:description":"In recent years voice-based interfaces have taken off, page a myriad of new design tools have sprung up, more about smartphones have all but taken over from PCs, and virtual reality has made its way into the mainstream. With these progressions, the discipline of UX is changing. In issue 291 of net magazine, the team asked","og:url":"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/","article:published_time":"2017-02-23T19:24:21+00:00","article:modified_time":"2017-02-23T19:24:21+00:00","twitter:card":"summary","twitter:title":"Powerful branding for new Amnesty International campaign revealed | Design for Immersive Technologies","twitter:description":"In recent years voice-based interfaces have taken off, page a myriad of new design tools have sprung up, more about smartphones have all but taken over from PCs, and virtual reality has made its way into the mainstream. With these progressions, the discipline of UX is changing. In issue 291 of net magazine, the team asked"},"aioseo_meta_data":{"post_id":"2167","title":null,"description":null,"keywords":null,"keyphrases":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_custom_url":null,"og_image_custom_fields":null,"og_custom_image_width":null,"og_custom_image_height":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema_type":null,"schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","priority":null,"frequency":null,"location":null,"local_seo":null,"created":"2021-02-07 16:34:19","updated":"2026-08-28 16:38:21","focus_keyword":null,"additional_keywords":null,"truseo_locale":null,"primary_term":null,"og_image_url":null,"og_image_width":null,"og_image_height":null,"twitter_image_url":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"Article","isEnabled":true},"graphs":[]},"limit_modified_date":false,"ai":null,"breadcrumb_settings":null,"seo_analyzer_scan_date":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.taterboy.com\/blog\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.taterboy.com\/blog\/category\/user-experience\/\" title=\"User Experience\">User Experience<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tPowerful branding for new Amnesty International campaign revealed\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/www.taterboy.com\/blog"},{"label":"User Experience","link":"https:\/\/www.taterboy.com\/blog\/category\/user-experience\/"},{"label":"Powerful branding for new Amnesty International campaign revealed","link":"https:\/\/www.taterboy.com\/blog\/2017\/02\/powerful-branding-for-new-amnesty-international-campaign-revealed\/"}],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8wzr5-yX","jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.taterboy.com\/blog\/wp-json\/wp\/v2\/posts\/2167","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.taterboy.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.taterboy.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.taterboy.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.taterboy.com\/blog\/wp-json\/wp\/v2\/comments?post=2167"}],"version-history":[{"count":0,"href":"https:\/\/www.taterboy.com\/blog\/wp-json\/wp\/v2\/posts\/2167\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.taterboy.com\/blog\/wp-json\/wp\/v2\/media?parent=2167"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.taterboy.com\/blog\/wp-json\/wp\/v2\/categories?post=2167"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.taterboy.com\/blog\/wp-json\/wp\/v2\/tags?post=2167"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}