Data Analysis: Making Sense of Tally Sheets
Guest Contribution
In the last edition of Discovery, I explained how to collect data during your early-phase prototype research using tally sheets. If you missed that column, you might want to read it before reading this column to ensure you’ll get the most out of this one.
In this column, I’ll cover data analysis for a completed tally sheet, focusing on the following key areas:
- findings versus insights—What’s the difference?
- methods of analysis—We’ll look at grounded-theory techniques, using codes, and constant comparative analysis.
- identifying themes in the data—These include the obvious, the less obvious, the not-so obvious, and what didn’t happen. Read More
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