The Biggest Mistakes in User Research, Part 2
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User research is challenging, and it’s all too easy to make mistakes. In Part 1 of this two-part series of columns, I discussed some of the biggest user-research mistakes that teams make, including the following:
- conducting general user research without any focus
- dismissing client and stakeholder knowledge about users
- relying too much or too little on what participants say
- separating research from design
- leaving others out of the research
- bringing too many people along on field studies
- being too inflexible
- not providing enough time for user research
- scheduling sessions that are too short
Now, in Part 2, I’ll describe eight additional mistakes and provide advice about how to avoid them. Read More
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