E3 felt different this year, and not in a subtle way. For the first time, the Entertainment Software Association sold 15,000 tickets to a video game trade show that had previously been accessible only to industry insiders and the press. And E3 transformed to meet them, building physical spaces that served as temples for the digital worlds they represent. Game developers have always built massive structures for E3, but these served a different purpose. The result was an event that felt less like the corporate schmooze-fests of yore and more like a glimpse of gaming’s theme-park future.

Walking into the Los Angeles Convention Center this year, you saw a much more vital show than in years past. Fans wearing the new neon-yellow expo badges…

Continue reading…

Powered by WPeMatico

Posted in Uncategorized